Technology

When it comes to lead generation, choosing the right ad platform can make or break your results. You don’t want…

Google isn’t just a search engine, it’s beyond that and the trick is knowing which tools to use (and how…

Location-based strategy helps businesses connect with potential customers at the right place and time, making their marketing efforts more relevant…

Since the release of Performance Max, Google has positioned it as the new way to buy Google Ads, leveraging AI…

This year, it’s crucial for businesses to stay ahead of the curve by embracing the latest marketing trends.

Ever wondered what the term “user experience” actually means” and if it can help your business.

For marketing professionals, leveraging technology like Artificial Intelligence (AI) to develop and optimise loyalty programs can be a game-changer.

From automating tasks to personalising user experiences, AI is revolutionising content marketing strategies in profound ways.

In this blog, we explore the transformative impact of AI on event marketing and how businesses can leverage this innovative…

While AI's potential is often discussed in grand terms, its smaller, more immediate impacts can be equally transformative for local…

In this blog, we explore the significant impact of AI on e-commerce marketing and why it can be helpful for…

In this blog, we will explore the emergence of AI in marketing, compare it to the transformative impact of stock…

ocal SEO has become essential for businesses aiming to attract nearby customers. For multi-location businesses, the stakes are even higher,…

In today's digitally driven world, businesses face a tough challenge, of figuring out how to manage a growing number of…

n the ever-evolving landscape of digital marketing, video remains a pivotal tool for brands seeking to engage with their audiences…

In the vast expanse of the internet, where countless websites vie for attention, achieving visibility can be a daunting task.

In today's digital landscape, the way users search for information is rapidly evolving. With the rise of smart assistants like…

In today’s fast-paced consumerism, staying ahead of the competition requires more than just using one or two advertising channels

The latest leap forward in this ongoing evolution is Google's BERT (Bidirectional Encoder Representations from Transformers). Unveiled in October 2019,…

As of now, Google processes over 8.5 billion searches per day, which translates into an enormous opportunity for web content…

In the ever-evolving landscape of digital marketing, the advent of smartphones and the subsequent shift in consumer behaviour have paved…

We are thrilled to share the exciting news that LocaliQ ANZ has clinched the prestigious Microsoft Advertising Performance Partner of…

Dive into the key elements shaping Local SEO. Explore top factors influencing Google's local search rankings. Master your local online…

In the intricate world of digital content, guiding search engine robots to interact appropriately with your website is paramount.

Google, being the dominant search engine, has always emphasised the importance of delivering a seamless and exceptional user experience. These…